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1&1 Partners with Sedo to Offer Already Registered Domains
2009-01-14
- Search for registered and unregistered domains for sale simultaneously - Already registered domains can enhance web identity for businesses

1&1 Internet Inc., the world’s largest web host by known servers, today launched a new facility on http://www.1and1.com for finding already registered domain names up for sale alongside unregistered names. Powered by Sedo, the world’s leading marketplace for buying and selling domain names, the service delivers more options to clinch the perfect web identity. 1&1’s participation will bring registered domains to a wide range of consumer and business user groups and will enable the user to make a more appropriate choice from the very start of an online project. For businesses operating in a highly competitive Internet environment, investing in a memorable web address can often help drive traffic to a website or e-commerce venture.

1&1’s newly launched ‘Domain Marketplace’ allows the user to browse an expanded selection of domain possibilities from unregistered names to already registered domains for sale with a set price. The registered ‘for-sale’ domains are listed in addition to the unregistered domain suggestions, which are offered via DomainsBot technology. One can purchase or bid on registered domains with Sedo by clicking-through directly from their 1&1 shopping cart.

Oliver Mauss, CEO 1&1 Internet Inc., said, “Our new Domain Marketplace feature provides an enhanced overview of available domain options. As the Internet further matures, there has never been a more relevant time to consider leveraging an already registered domain.”

Sedo, a sister company to 1&1, is the world leader in brokering registered domains. Trading domains in more than 21 languages globally, the company is uniquely positioned to provide 1&1 customers to the fixed price domains listed in Sedo’s marketplace of over 14 million already registered domains and can deliver a seamless service for purchasing and transferring your new domain name to your web host.

Tim Schumacher, CEO of Sedo, said, “Sedo is pleased to extend our domain marketplace offers to 1&1 customers. This gives 1&1 customers a greater selection of domains to choose from, and expands the audience of potential buyers for all sellers on Sedo.”

A recent survey of US small businesses(1) conducted by MaCorr Research, found that SMBs most often choose their primary domain name in haste, and believed that their choice of domain name could have been better. 1 in 4 businesses (28 percent) surveyed admitted to wanting improvements in either their domain name wording or suffix (e.g. .biz, .info). Furthermore, a significant one third (37 percent) believe that their sales revenue would improve as a direct result of a change in web address. An attractive already registered domain name can often help accelerate traffic to a website and enhance a company’s online sales and image.

Mauss added, “Businesses often choose their primary domain names in haste at the start of an online project. Businesses today should review all the available domain options periodically and consider the business case for investments in this area.”

1&1 Internet, the world’s largest web host by known servers, is well placed to provide a high quality web hosting service to online businesses. 1&1 currently holds over 7.8 million customer contracts worldwide and manages over 10 million registered domain names.

For more information on 1&1 Internet Inc. visit the website at http://www.1and1.com 

(1) 1074 U.S. small businesses who have a website surveyed in October and November 2007 via online feedback form

About 1&1 Internet Inc:
1&1 Internet Inc. is a subsidiary of United Internet, a profitable public company with a market cap of $2 billion. 1&1 was founded in 1988 and hosts more than 10 million domain names, while more than 55,000 servers run on the company’s five state-of-the-art data centers. 1&1’s global community is over 7.8 million customer contracts strong. The company’s U.S. headquarters is located in Chesterbrook, PA. For more information, please contact the company at www.1and1.com or 1-877-461-2631.

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